As a Fulham based boutique fitness studio, Body Society needed to raise awareness. The challenge was securing cut-through in an extremely crowded market. And then Covid happened…

Creative and tenacious press office. Identifying everything new and interesting about the offering, and building it up to make it newsworthy.

Kick-started with a series of media sessions, we enticed the top journalists from the UK’s most influential lifestyle pages into try by positioning it as the home to ‘versa-climber’ – a piece of equipment big in the states. When lockdown hit, we leaned into the news agenda, sweeping up the opportunity to talk about reopening.

A host of coverage hits in top tier titles – from Good Morning Britain to Daily Telegraph and Telegraph.co.uk, GQ, Sheerluxe and Standard.co.uk.

For a local studio to be featured in such high-reaching titles surpassed expectations – leaving one very happy client.